Features
Every part of the loop, built to make the next draft closer than the last.
These are not eleven disconnected tools. Each one feeds the voice profile, and the voice profile feeds each one back.
Voice profile
A structured, editable read of how you write: tone, rhythm, vocabulary, formatting habits, hook patterns, signature expressions, and the phrases you never want to see. Versioned, with rollback.
AI Writer
Three genuinely distinct angles per topic, one-click revisions that meaningfully change the draft, inline rewriting of any selection, and a quality panel that explains its read of the draft.
Knowledge base
Upload documents, paste URLs, save snippets and past posts. Everything is chunked and indexed so drafts can be grounded in your material, with source attribution on each draft.
Idea engine
A running queue of post ideas derived from your expertise, your knowledge base and what has performed. Save inspiration from anywhere and turn any idea into a draft in one step.
Research and newsjacking
A trending feed scoped to your expertise, with sourced facts, contrarian angles and suggested hooks. Facts render with a link or they do not render.
Calendar and scheduling
Recurring slots by content pillar, drag-to-reschedule, timezone-aware queueing, and a status pipeline from idea through review to published.
Analytics
Performance by topic, format, pillar, hook type and length — plus written insights on what to repeat and what to stop.
Engagement inbox
Comments and mentions in one queue with reply suggestions in your voice across three tones. Nothing sends without your confirmation.
Carousels and visuals
Turn a post into a slide sequence with consistent typography and spacing, editable slide by slide, exportable for upload.
Team and agency mode
Isolated client workspaces, seven roles, an approval pipeline, client review access and a complete audit trail.
Security
Row-level isolation per workspace, encrypted third-party credentials, and no action taken on your account without explicit confirmation.
Quality
Scores you can argue with.
Voice fidelity, AI slop risk, readability and engagement potential are shown on every draft, each with the reasoning behind it. They are guidance, not measurement.
Draft quality
Directional guidance, not measurement. Every score is a signal to check, never a verdict.
A low fidelity score tells you which traits the draft missed. A high slop score names the specific clichés it found. You are never left guessing what the number meant.
These signals also feed the memory engine, so the same failure mode should show up less often over time.
Pipeline
One status model across the whole product.
The same states appear in the writer, the calendar, the client view and the audit log, so there is never a question about where a piece of content stands.
See how close it gets on your first try.
Paste a couple of posts you have already written. You will know within a minute whether this sounds like you.